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character: Simon Sinek
topic: Understanding Brand Identity
grade: 12
subject: Business Studies
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character: Philip Kotler
topic: Marketing Strategies
grade: 12
subject: Business Studies
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character: Marty Neumeier
topic: The Brand Gap
grade: 12
subject: Business Studies
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character: David Aaker
topic: Building Strong Brands
grade: 12
subject: Business Studies
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