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character: Robert Cialdini
topic: Influence and Persuasion in Marketing
grade: 12
subject: Business Studies
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character: Cialdini's Six Principles
topic: Reciprocity, Commitment, Social Proof, Authority, Liking, Scarcity
grade: 12
subject: Business Studies
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character: Marketing Strategies
topic: Using Persuasion Techniques in Advertising
grade: 12
subject: Business Studies
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character: Consumer Behavior
topic: How Persuasion Affects Buying Decisions
grade: 12
subject: Business Studies
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