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character: Jared Thompson
topic: Brand Loyalty and Consumer Psychology
grade: 12
subject: Business Studies
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character: Michael Porter
topic: Competitive Strategy and Brand Positioning
grade: 12
subject: Business Studies
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character: Philip Kotler
topic: Consumer Behavior and Marketing Strategies
grade: 12
subject: Business Studies
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character: David Aaker
topic: Brand Equity and Loyalty Metrics
grade: 12
subject: Business Studies
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