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character: David Ogilvy
topic: Marketing Techniques
grade: 12
subject: History
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character: Philip Kotler
topic: Principles of Marketing
grade: 12
subject: History
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character: Claude Hopkins
topic: Advertising Strategies
grade: 12
subject: History
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character: Rosser Reeves
topic: Unique Selling Proposition
grade: 12
subject: History
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