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character: Daniel Ariely
topic: Behavioral Economics and Risk Perception
grade: 12
subject: Business Studies
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character: Prospect Theory
topic: Decision Making Under Risk
grade: 12
subject: Business Studies
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character: Nudge Theory
topic: Influencing Consumer Behavior
grade: 12
subject: Business Studies
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character: Loss Aversion
topic: Understanding Risk Preferences
grade: 12
subject: Business Studies
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