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character: Nicolas Dupont

topic: Behavioral Insights in Marketing

grade: 11

subject: Economics

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character: Daniel Kahneman

topic: Cognitive Biases in Consumer Behavior

grade: 11

subject: Economics

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character: Richard Thaler

topic: Nudge Theory and Marketing

grade: 11

subject: Economics

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character: Dan Ariely

topic: Predictably Irrational Consumer Choices

grade: 11

subject: Economics

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