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character: Dan Ariely
topic: Understanding Consumer Confidence through Behavioral Insights
grade: 11
subject: Economics
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character: Richard Thaler
topic: Behavioral Economics and Decision Making
grade: 11
subject: Economics
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character: Daniel Kahneman
topic: Prospect Theory and Consumer Behavior
grade: 11
subject: Economics
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character: Cass Sunstein
topic: Nudge Theory and Its Impact on Consumer Choices
grade: 11
subject: Economics
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