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character: Dan Ariely
topic: Behavioral Economics and Consumer Decision-Making
grade: 10
subject: Economics
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character: Richard Thaler
topic: Nudge Theory and Consumer Choices
grade: 10
subject: Economics
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character: Kahneman & Tversky
topic: Prospect Theory and Risk in Consumer Behavior
grade: 10
subject: Economics
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character: Dan Gilbert
topic: The Psychology of Consumer Satisfaction
grade: 10
subject: Economics
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